Introduction to Marketing – Supply Chain North East

15 October 2019, 11:00 - 16:00

Introduction to Marketing – Supply Chain North East

RTC North – Loftus House, Colima Avenue, Sunderland Enterprise Park, Sunderland, SR5 3XB

This workshop provides delegates with the required information to create a marketing plan which will drive the growth of their business, which will include digital marketing, e.g. online, email and social media marketing.

By the end of the session, delegates will;

  • Have the knowledge to be able to prepare a realistic marketing plan which supports potential growth and awareness of their business;
  • Have gained an understanding of contemporary and digital marketing management theory and how this can be used.

Agenda

10:30 Registration and networking

11:00 Introduction and Housekeeping

11:15 What is a marketing plan

12:15 Working lunch

12:30 Identifying customers and the approach required

13:30 Digital Marketing

14:30 Coffee break

14:45 Writing your plan

15:30 Review and action planning

16:00 Close

Register here

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